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Social media gives advocacy teams the chance to put their message in front of a large number of potential supporters.

But using social platforms isn’t as simple as making a post and hoping your audience will find it. With so much happening online, it can be difficult for advocacy organizations to break through the noise and connect with those they most need to reach. Any group trying to make an impact on social media needs a comprehensive strategy that is aligned with both their advocacy goals and current trends.

Download the guide for insights on why social media is valuable for advocacy, tips for creating an impactful social strategy, and guidance for using specific platforms successfully.