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The year ahead is packed with opportunity—and urgency.

State sessions, mid-term and gubernatorial elections, and fast-moving federal policy shifts will all shape the advocacy landscape in 2026. For grassroots advocacy managers, the challenge is clear: adapt, evolve, and lead.

If you plan to use the same strategies, you should expect the same results. But if you need to make a bigger impact in 2026, now is the time to upskill, innovate, and lay the groundwork for a stronger, more influential advocacy program.

This 2026 Digital Advocacy Playbook from VoterVoice highlights six areas that top-performing organizations are focusing on:

  • Being more efficient with their time
  • Launching campaigns faster with less administrative work
  • Strengthening message delivery across every channel
  • Positioning themselves as a trustworthy resource
  • Growing and engaging their advocate base
  • Proving their impact with better data and reporting

Explore each article below to uncover practical insights, quick wins, and tools that will set you up for a successful 2026—and beyond.

Creative man working on computer

Get Time Back by Cutting Out Busy Work

Cut busywork and reclaim hours each week with smarter processes and purpose-built advocacy software like VoterVoice.

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Using tech to create faster advocacy campaigns.

How to Launch Campaigns Faster

Launch advocacy campaigns quickly with these tech tips so you can respond to news with agility.

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Tailor advocacy across channels

Honing Advocacy Messages for Every Channel

Adapt messages across channels, with best practices to boost impact across email, text, and social media.

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Professional woman, typing on a computer.

Use Your Digital Presence to Build Trust with Supporters

Position your organization as a reliable, trustworthy resource that advocates can feel confident supporting.

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Grow Your Campaign’s Results by Giving Supporters Multiple Advocacy Options

Although advocates may have differing priorities, you can increase action by providing relevant opportunities.

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Using social media for advocacy

Best Practices for Advocacy Reporting Success

Grassroots reporting transforms advocacy actions into measurable impact. Learn best practices for advocacy reporting success.

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